Raja Sundar

Blog by Raja Sundar

Why working in nutraceuticals is the future of health-focused careers

A decade ago nutraceuticals looked like a side story to pharma and conventional food but that has flipped. Global nutraceuticals are now a several hundred billion dollar market and are projected to pass the trillion dollar mark in the next decade depending on the analyst you look at. This scale alon...

Raja Sundar
01.12.25 03:33 PM - Comment(s)
GRAS: The Strategic Edge Behind Booth 957 at SupplySide Global 2025

Safety isn't some barrier in product development. It’s what keeps things moving forward in supplements and nutrition. This was the big idea at SupplySide Global 2025’s Supplement Solutions Stage, which was held in las vegas, where the GRAS session drew a crowd of attention. They weren't just talking...

Raja Sundar
03.11.25 03:47 PM - Comment(s)
Smarter, faster, cleaner: How AI is reshaping supplement innovation

AI is not just a buzzword in the world of supplements anymore. It’s changing the way products get made right now. Instead of relying on luck or endless testing, brands now use advanced computer models to see how well ingredients might work before mixing a single batch.


This approach helps companies s...


Raja Sundar
03.11.25 03:07 PM - Comment(s)